You can download all the PowerPoints I used in this training here.

Here are two web pages that I refer to in the videos:

https://moz.com/learn/local/citations-by-city

https://moz.com/learn/local/local-search-terms-glossary

Video 1: What Is A Citation

https://youtu.be/n4oPzLufEV8

Video 2: The NAP

https://youtu.be/d_GCFamzY78

Video 3: Where To Put Citations

https://youtu.be/7kKxNyQoZSE

Video 4: Top Ranking Factors

https://youtu.be/RSR1hop7YOw

Video 5: Backwards Engineering

https://youtu.be/-DSoKJPq-Ig

Video 6: Important Directories

https://youtu.be/-2Yv6BEEYbc

Video 7: Out Of The Box

https://youtu.be/5rfwO2eghFU

Video 8: Ethical Pricing

https://youtu.be/788JCpgv7V0

Video 9: When To Outsource

https://youtu.be/i4PCZQmjA1k

Video 10: Work Flow

https://youtu.be/2lEw9226bBo